In this episode with Jeni Britten Bauer, we discuss:

• Your name being more than just letters and sounds; your know is your reputation.
• Don’t take no for an answer. Keep trying.
• How Jeni got her start making Ice Cream.
• Starting small.
• Collaborating with your community and cross branding products.
• Continuous improvement.
• Why you need to be consistent to develop loyalty.
• Hand picking the people you want on your team.
• How trusting in others leads to them rising to the occasion.
• Diversify with retail if possible.
• Small local community markets serving as incubators.
• Understanding that your business is able the food; its all about the people.
• The influence of mail order.
• The benefits of growing slowly and not taking outside investment.
• Have great communication skills.

Jeni Britten Bauer has been making ice creams professionally for two decades. The first Jeni’s Splendid Ice Creams opened in 2002. Her ahead-of-the-trend vision—using whole ingredients and dairy from grass-pastured cows—coupled with inspired flavors sparked the artisan ice cream movement more than a decade before it would become a top food trend. Jeni is a James Beard Award-winning author of two cookbooks and has been recognized by Fast Company as one of the most creative people in business.

Show notes…

Favorite Success Quote or Mantra.

“It is not how good you are it is how good you want to be.” -Paul Arden

“It does not get better. You get better.” -Jone Rivers

Today’s Sponsor

Gusto–  “The best payroll, benefits, and HR for the small business owner.” It is time to let Gusto do the heavy lifting. Sign up today, and once you run your first payroll you’ll get 3 months FREE on Gusto. Click Here to get started

bentobox– Bring your restaurant’s hospitality online with BentoBox. Get in touch to learn more and save up to $1500 on initial setup when you mention Restaurant Unstoppable. Click Here to get started

Knowledge bombs

1. Which “it factor” habit, trait, or characteristic you believe most contributes to your success?

   • Living in the future.

2. What is your biggest weakness?

   • Second guessing.

3. What’s one question you ask or thing you look for during an interview?

   • Look for:
     • talent.
     • hustle.
     • guts.

4. What’s a current challenge? How are you dealing with it?

   • Time.
   • Getting 8 hrs of sleep helps her be more productive.

5. Share one code of conduct or behavior you teach your team.

   • Give freely.

6. What is one uncommon standard of service you teach your staff?

   • Teach your staff the mentality of being in control of the customer experience.

7. What’s one book we must read to become a better person or restaurant owner?
   GET THIS BOOK FOR FREE AT AUDIBLE.COM 

   • It’s Not How Good Your Are, It’s How Good You Want to Be: The Worlds Best Selling Book

8. Share an online resource or tool.

   • SBA

9. What’s one piece of technology you’ve adopted in your restaurant and how has it influence operations?

   • Facebook

10. If you got the news that you’d be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the exception of 3 pieces of wisdom you could leave behind for the good of humanity, what would they be?

    1. Love is first.
    2. Dive in and do it, then recover.
    3. Lift people up; building the world with your values.

Contact Info

@jenibrittonbauer

Thanks for Listening!

Thanks so much for joining today! Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for the Restaurant Unstoppable Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them.

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.

Huge thanks to Jeni Britten Bauer for joining me for another awesome episode. Until next time!

Restaurant Unstoppable is a free podcast. One of the ways I’m able to make it free is by earning a commission when sharing certain products with you. I’ve made it a core value to only share tools, resources, and services my guest mentors have recommend, first. If you’re finding value in my podcast, please use my links!

The post 442: Things don’t get better- You get better with Jeni Britten Bauer appeared first on Restaurant Unstoppable.