In this episode we’ve got the one… the only… Bruce Irving back on the show not for the first time, not for the second time, but for the THIRD TIME! Bruce is the Founder and Host of Smart Pizza Marking Podcast, and he’s one of our authorities on marketing for restaurants. Bruce is chatting with us about whats new with Facebook. Specifically: Facebook Video; Facebook Live; and Facebook’s unpublished posts.
Show notes…
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Favorite Success Quote or Mantra
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In this episode we discuss:
- How Facebook has evolved over the past year. Primarily with:
- Facebook video
- Facebook live
- Facebook’s “unpublished posts”
- That even though Facebook has changed over the years, the goal of being genuine and transparent has not
- Using Facebook live and video to capture the behind the scenes in your restaurant
- Facebook video/live best practices
- Facebook video/live differences
- The benefit of using Facebook live over Facebook video
- Facebook unpublished post best practices
- Some concerns with Facebook lead ads
- Why you should use Facebooks built-in scheduling tools VS tools like Hootsuite
- Why you should not be afraid to spend money on Facebook ads
Resources Mentioned
- Phone mounts
- Smart Pizza Marketing Class
- Smart Pizza Marketing LIVE
- SPM#86: Facebook Marketing Case Study
Contact Info
Bruce’s Snapchat: @smartpizzatips
Email: Bruce@smartpizzamarketing.com
Thanks for Listening!
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Huge thanks to Bruce Irving for joining me for another awesome episode. Until next time!
The post 264: Leveraging Facebook Live and Facebook Video with Bruce Irving appeared first on Restaurant Unstoppable.